The payoff would continue if we didn’t have the need to emphasize what the focus was: just pizza.A logo and a mascot that evoke the streetwear world, vibrant and pop colors, and a pair of fonts where the style of a stereotypical New York pizzeria meets that of the most famous sneakers of all times.Through all these influences we gave life to our idea of pizza, simple and easygoing, living a small town in puglia as a little Williamsburg, in New York City.

Fast as a fast food, cozy as your and your friends favorite place to eat: 
Ammà is a pizzeria, but a pizza like that you would never expect.

An urban beach outside, a small metropolis inside, where the design details that match with the underground mood make you feel in a really cool place.
The sea is just a few steps away and the chance to comfortably eat on the little wall while the sun gives way to a chill atmosphere blend with a pizza that has an international attitude but with an unmistakably Italian taste.